Quick Summary


Michael Ballard is a prominent figure in the realm of American business and reality television, celebrated widely as the owner of Full Throttle Saloon, renowned as the world’s largest biker bar. His journey from a small-town businessman to a global icon has been marked by entrepreneurial spirit, resilience in the face of adversity, and a passion for creating unforgettable experiences in the heart of South Dakota’s biker community.

Over the years, Ballard has not only shaped the landscape of Sturgis, South Dakota but also captivated audiences worldwide through his appearances on the reality TV series, “Full Throttle Saloon.” Beyond his business ventures, he remains a dedicated family man and an integral part of the community he calls home. This article delves into his life, career, and current endeavors, offering a comprehensive look at what Michael Ballard is up to today.

Who is Michael Ballard?

Michael Ballard, born on December 19, 1965, in Trimble, Tennessee, USA, embodies the quintessential American entrepreneur. At 57 years old, he stands as a testament to the entrepreneurial spirit, having carved out a niche in the competitive world of entertainment and hospitality.

Profile and Bio Summary

  • Full Name: Michael Ballard
  • Date of Birth: December 19, 1965
  • Age: 57 years (as of 2023)
  • Place of Birth: Trimble, Tennessee, USA
  • Current Residence: Trimble, Tennessee, USA
  • Nationality: American
  • Ethnicity: White
  • Religion: Christianity
  • Sexuality: Straight

Physical Attributes

  • Height: 5’7” (170 cm)
  • Weight: 190 lbs (86 kg)
  • Hair Color: Brown
  • Eye Color: Blue

Marital Status and Family

Michael Ballard is married to Angie Carlson, a fellow reality television personality and businesswoman. Together, they share a daughter named Emillie Grace Lynn, born on March 30, 2014. Their marriage has been a cornerstone of stability amidst the whirlwind of business and media attention.

Professional Roles and Accomplishments

Beyond his personal life, Michael Ballard is widely recognized for his entrepreneurial acumen. He gained prominence initially through a cellular phone business before pivoting to the entertainment industry. His most notable achievement came with the establishment of Full Throttle Saloon, an ambitious project that transformed a 30-acre plot in Sturgis, South Dakota, into a haven for bikers and entertainment enthusiasts alike.

Net Worth and Career Milestones

Michael Ballard’s net worth is estimated to be around $10 million, primarily derived from his ownership of Full Throttle Saloon and associated ventures. His career trajectory is a testament to his dedication to providing unparalleled experiences in the realm of entertainment and hospitality.

In the following sections, we’ll explore in detail Michael Ballard’s journey, including the founding of Full Throttle Saloon, the impact of significant events like the fire that nearly destroyed his iconic establishment, and his current ventures and activities. Join us as we uncover the multifaceted career of Michael Ballard, from his early beginnings to his present-day endeavors.

Career Highlights

Michael Ballard’s journey to prominence began with entrepreneurial ventures in telecommunications before he made a lasting mark in the entertainment industry. His entrepreneurial spirit and keen business acumen propelled him to purchase 30 acres of land in Sturgis, South Dakota, in 1999. This marked the genesis of what would become his most famous venture, Full Throttle Saloon.

Early Career and Founding Full Throttle Saloon

Michael Ballard’s entrepreneurial journey took off in the telecommunications sector. Before gaining fame as a biker bar owner, he ventured into the cellular phone business. However, his trajectory shifted when he decided to invest in the creation of an unparalleled entertainment venue tailored for bikers and enthusiasts of all kinds.

In 1999, Michael Ballard purchased a significant plot of land in Sturgis, South Dakota, laying the groundwork for what would become Full Throttle Saloon. Over the years, the establishment grew from a simple concept into a sprawling complex featuring a tattoo parlor, zip lines, large stages for live performances, a wrestling ring, and expansive parking lots, among other attractions.

What happened to Full Throttle Saloon?

Tragedy struck in September 2015 when Full Throttle Saloon was devastated by a massive fire. The fire, caused by a malfunctioning electrical cord, engulfed the iconic establishment and led to substantial damages estimated at $10 million. The loss was deeply felt by both Michael Ballard and the community of Sturgis, South Dakota, where the biker bar had become a cultural landmark.

Rebuilding Efforts and Current Status

Despite the devastating setback, Michael Ballard, alongside his wife Angie Carlson and partner Jesse James Dupree, displayed resilience and determination in the face of adversity. They embarked on a journey to rebuild Full Throttle Saloon on a new site spanning 600 acres in Vale, Dakota. This ambitious project not only aimed to restore the iconic venue but also to exceed its previous glory.

Today, Full Throttle Saloon stands as a testament to Michael Ballard’s unwavering dedication to his vision. The biker bar continues to attract enthusiasts from around the world, offering a unique blend of entertainment, camaraderie, and the spirit of adventure that defines the Sturgis motorcycle rally and beyond.

Current Ventures and Activities

Michael Ballard’s entrepreneurial journey didn’t halt after the challenges faced by Full Throttle Saloon. Today, he remains actively involved in managing and expanding his business interests, primarily centered around Full Throttle Saloon.

Ownership and Partnerships

Michael Ballard continues to be the owner and driving force behind Full Throttle Saloon. Alongside his wife, Angie Carlson, and partner Jesse James Dupree, a renowned musician and television personality, he oversees the day-to-day operations and strategic direction of the biker bar. Their collaboration brings together a blend of business acumen, entertainment expertise, and a deep understanding of the biker community.

Recent Projects and Developments

In recent years, Michael Ballard has focused on enhancing the Full Throttle Saloon experience. From hosting major events to introducing new attractions and amenities, such as expanded concert venues and themed nights, he strives to keep the spirit of adventure alive at the biker bar. His efforts have not only sustained its legacy but also propelled it into new realms of entertainment and hospitality.

Personal Life and Family

Marital Life

Michael Ballard’s personal life is anchored by his marriage to Angie Carlson. The couple tied the knot in August 2012 in Kansas City, Missouri. Angie, known for her role as the marketing director of Full Throttle Saloon, brings a unique perspective and invaluable contributions to their shared ventures.

Family Life

Michael and Angie are proud parents to their daughter, Emillie Grace Lynn, born on March 30, 2014. Emillie has inherited her parents’ adventurous spirit and is often seen participating in family-friendly activities at Full Throttle Saloon. The Ballard family’s bond extends beyond business, emphasizing the importance of family values and shared experiences in their lives.

Community Involvement and Impact

Beyond business and family, Michael Ballard remains committed to giving back to the community of Sturgis, South Dakota, and beyond. His philanthropic efforts support local initiatives and charities, reinforcing his role not only as a businessman but also as a community leader dedicated to making a positive impact.

Michael Ballard’s Net Worth

Michael Ballard has amassed a considerable net worth through his successful ventures in the entertainment and hospitality industries. As of recent estimates, his net worth is approximately $10 million. This wealth primarily stems from his ownership of Full Throttle Saloon, which remains a lucrative business venture despite the challenges it has faced over the years.

Sources of Income

Michael Ballard’s income is derived from various sources related to Full Throttle Saloon and associated projects. These include revenue from admissions, events, merchandise sales, and partnerships with sponsors and vendors during major biker events such as the Sturgis Motorcycle Rally. His ability to leverage the popularity of Full Throttle Saloon has ensured a steady stream of income and sustained growth in his net worth over time.

Media and Public Perception

Michael Ballard’s journey into the spotlight began with the success of Full Throttle Saloon and the subsequent reality TV series of the same name. His charismatic presence on screen and dedication to creating a unique entertainment experience garnered him a loyal fan base and widespread recognition within the biker community.

Coverage in Media

The media has often portrayed Michael Ballard as a visionary entrepreneur who transformed a simple idea into a global phenomenon. Coverage of Full Throttle Saloon’s events, including its rebuilding efforts after the devastating fire, has highlighted his resilience and commitment to his business and community.

Public Reception

Public perception of Michael Ballard is overwhelmingly positive, with fans and visitors alike praising his contributions to the entertainment industry and the biker culture. His ability to navigate challenges and maintain the integrity of Full Throttle Saloon amidst adversity has solidified his reputation as a respected figure in both business and entertainment circles.

Impact on the Industry

Michael Ballard’s influence extends beyond his business ventures. His role in promoting the Sturgis Motorcycle Rally as a premier destination for bikers worldwide has bolstered the event’s reputation and economic impact on the local community. Through Full Throttle Saloon, he continues to shape the narrative of biker culture, emphasizing camaraderie, adventure, and the thrill of the open road.


In conclusion, Michael Ballard stands as a testament to the power of entrepreneurial spirit and perseverance. From humble beginnings in telecommunications to becoming the owner of the world-renowned Full Throttle Saloon, Michael has exemplified innovation and resilience throughout his career. Despite facing significant challenges, including the devastating fire that struck Full Throttle Saloon, Michael, along with his wife Angie Carlson and partner Jesse James Dupree, has not only rebuilt but also expanded the biker bar’s legacy.

Michael Ballard’s impact extends beyond business success. He has become a cultural icon within the biker community, known for creating unforgettable experiences and fostering a sense of camaraderie among enthusiasts worldwide. His dedication to family, community involvement, and philanthropy further underscores his role as a leader committed to making a positive difference.

As Michael continues to navigate the ever-evolving landscape of entertainment and hospitality, his story serves as an inspiration to aspiring entrepreneurs and enthusiasts alike. His journey reminds us that with vision, determination, and a passion for excellence, anything is possible.


  1. Full Throttle Saloon Official Website
  2. Celebrity Net Worth – Michael Ballard
  3. Sturgis Motorcycle Rally Official Website
  4. Biography of Michael Ballard on IMDb
  5. Article on Full Throttle Saloon’s Fire

Frequently Asked Questions

What is Michael Ballard known for?

Michael Ballard is best known as the owner of Full Throttle Saloon, the largest biker bar in the world located in Sturgis, South Dakota. He gained fame through the reality television series of the same name, which showcased the daily operations and events at the bar.

Is Full Throttle Saloon still in business?

Yes, Full Throttle Saloon is still in business. After a devastating fire in 2015, which destroyed the original establishment, Michael Ballard, along with his partners, rebuilt the bar on a new site in Vale, Dakota, spanning 600 acres.

How did Full Throttle Saloon burn down?

Full Throttle Saloon burned down in September 2015 due to a fire caused by a malfunctioning electrical cord. The fire consumed much of the iconic establishment, resulting in extensive damages estimated at $10 million.

What happened to Michael Ballard after Full Throttle Saloon burned down?

Following the fire at Full Throttle Saloon, Michael Ballard, alongside his wife Angie Carlson and partner Jesse James Dupree, embarked on a rebuilding effort. They relocated the bar to a new site in Vale, Dakota, where they reconstructed and expanded the venue.

How can I visit Full Throttle Saloon?

Full Throttle Saloon welcomes visitors during major events such as the Sturgis Motorcycle Rally. It offers a range of entertainment, including live music, motorcycle events, and unique attractions that draw enthusiasts from around the world.

Author’s Note

As the writer of this article, I embarked on a journey to explore the remarkable career and life of Michael Ballard, focusing on his entrepreneurial achievements and the enduring legacy of Full Throttle Saloon. Through extensive research and analysis, I aimed to provide readers with a comprehensive understanding of Michael Ballard’s contributions to the entertainment and hospitality industries.

Throughout the article, I’ve strived to present factual information gathered from reputable sources, ensuring accuracy and reliability. My goal was to not only highlight Michael’s successes but also to delve into the challenges he faced, including the devastating fire that tested his resilience.

I hope this article has served as an insightful and engaging resource for those curious about Michael Ballard’s story, his impact on biker culture, and his ongoing endeavors in the world of entertainment. Thank you for joining me on this exploration of entrepreneurship, perseverance, and community spirit.

Brief Note about the author.

Kimbowa Geofrey
Full-Time Writer, Researcher, Tech, Business & Financial Analyst

I am Kimbowa Geofrey, a go-getter, It is my passion that drives me in all I do but also the personal improvement that I experience.
My story started about 8 years back, trying one business to another, it wasn’t easy at the start because I didn’t get exactly what I expected out of these businesses and my frustration grew. Luckily I stumbled upon three businesses that changed my life; Web hosting, web development, and blogging.
Learn More

Brief Note about Hostziza.

Hostziza Tech Solutions was founded in August 2021 by two visionary entrepreneurs,
Dr Nkurunziza Emmanuel and Mr Kimbowa Geofrey.
As an organization, we take satisfaction in our assembly of committed experts, each contributing diverse skills to our endeavors. Our skilled developers, designers, marketers, and support personnel collaborate harmoniously to provide integrated solutions that efficiently fulfill the requirements of our clients.
Learn more

Our Editorial Process

Hostziza’s commitment to informative content spans beyond reviews, encompassing diverse topics catered to various interests. Our team’s collective expertise ensures a spectrum of articles, from beginner-friendly guides to in-depth analyses. Meticulous research, including industry studies and expert interviews, underpins our articles, ensuring accuracy and relevance. We aim to educate, breaking down complex subjects into digestible segments, fostering understanding and informed decision-making. Through interactive engagement and continuous updates, we strive to be companions on our readers’ journey through a multitude of knowledge domains.

Thank you for your trust and support in Hostziza.

Learn More

Affiliate Link Disclosure:

At Hostziza, some of our articles may contain affiliate links, which means that if you click on these links and make a purchase, we may earn a commission at no additional cost to you. We want to be fully transparent and upfront about this.
We only recommend products and services that we genuinely believe in and have personally used or extensively researched. Our reviews are based on our honest opinions, experiences, and thorough evaluations. It’s important to note that while these affiliate links provide us with compensation, our primary goal is to offer valuable insights and help our readers make informed decisions.

Share this Post

Leave a Reply

Your email address will not be published. Required fields are marked *